Genuine clothing price is too high quality

With the mad increase in the prices of raw materials for cotton, chemical fiber, wool, silk and other garments, the prices of autumn and winter clothing of genuine well-known brands have also risen. According to industry sources, compared with previous years, autumn and winter clothing prices this year increased by about 20%. In the face of high-priced branded clothing, many young white-collar workers of medium-level consumption levels are stunned by this. Someone recently complained in the forum: "A month's wages can only buy one piece of autumn and winter clothing!" It's a phrase that sparks a thousand layers of waves. The one-time protest against price increases and complaints are uploaded on the Internet. Boiling.

However, at the same time, at the same time, the “Shanzhai version” has cleverly borrowed from the price advantage and is quietly popular in the Internet, and has gradually developed into a trend of online shopping. It is true that thousands of genuine clothes and hundreds of yuan or even tens of yuan in the “shanzhai version” of the same style, there must be a big difference in the quality. As a result, the "cottage" version of the clothing off the line, shrinking, discoloration and many other quality issues have become hot Taobao complaints, sellers and Taobao offensive disputes are also frequently reported. In view of this, Consumers Association reminded the majority of Taobao customers, "cottage version" although the cheap clothing prices, but the quality is worrying, consumers must be careful online shopping.

The netizen broke the news: one month's wages can only buy one piece of fall/winter clothes “early month's salary, yesterday went to shopping, originally wanted to buy a piece of clothes, and after the result went to the mall, did not buy anything to go home. It must be scary! If you want to get into the winter, just a piece of clothing, as long as it is a four-digit number, look at my poor salary, buy a piece of clothing, there is no ... a month's salary for a piece of clothing, the Price Bureau Is it not a matter of management?” In recent days, netizens “Jelly 1120” posted on the “Longmen Town” Chengdu BBS and complained about this year's autumn and winter genuine clothing.

The complaint of “Jelly 1120” can be said by most young people, causing many netizens to follow suits. Among them, netizen “charity519” followed: “LZ feels the same way. I bought sweaters two days ago. One thing is 798. I can't afford it. Ah, I only go home and let my mother knit a sweater for me..." The netizen's "2010" thread is even more irritating: "Now the clothes are expensive and scary, and the price of the dumplings are skyrocketing. That is, wages have not risen. The previous year a sweater was two to three hundred fairly good, are all brands, and now thousands of times, equivalent to prices up to four or five times ... ... "compared with the message of the public friends, users" Mei Fei Shibu Dance "The remarks are quite humorous: "Let's run naked together, or else we should drag the tree leaves of the Square!" And the netizen "flat boat is not tied" is very peaceful in the face of high clothing price mentality, the netizen is in the At the time of quote, he gave such a suggestion: “How much is sold in the market economy is normal, it is estimated that LZ has not yet seen the price of Renhe and the United States and the United States. It is too expensive to Taobao!”

From these netizens' comments, it is not difficult to find that although there is no lack of ridicule, most of them are complaining about the high price of authentic clothing. However, complaining about complaining, “The salary for one month can only buy a piece of autumn and winter clothes”, which is the status quo of rising prices, which has been placed before consumers in an indisputable fact.

Reporter's visit: Clothing market prices for fall and winter wear nearly 20% for "Jelly 1120" on the network of genuine brand clothing prices broke the news, recently reporters Zhengzhou major apparel brands of clothing stores visited the survey. A reporter from the second floor of Jinbo University in Taizhou, Taizhou, visited the price of the clothing found in the forum. As the users of the forum broke the news, the autumn and winter clothes of a store were hundreds, thousands, and some imported ladies’ trench coats and down coats. Even more than 10,000 yuan. For example, on the second floor of the north elevator E.LAND Yilian a small black jacket price 1286 yuan, next to a winter dress skirt price 2556 yuan; E.LAND next door NIKKIS a : 0912141 woman's price is 29,889 yuan; and in the entire shopping mall, the price slightly cheaper should belong to the Guangzhou brand Lei Sha, but its a brown lady jacket minimum 578 yuan. Coincidentally, the big Shanghai City on Erqi Road and Dashang Xinmaite on the Garden Road, etc., are the same as the clothing stores that specialize in brand clothing.

"This year's autumn and winter clothes are indeed higher than in the previous two years. After many customers look at clothing styles and try on clothes, they will inevitably complain about the price. But, strictly speaking, the price of clothing is According to the production cost of the garments and the market conditions, it is not for our own reasons to raise them.” On the second floor of Jinboda Clothing Store, Fu Hongli, the manager of the Dazzle Store brand store, told the reporters For these knitted garments, cotton yarns account for 60%–70% of the cost of finished garments, and garments for special fabrics may even be higher. In view of the continuous increase in the production of raw materials such as cotton and chemical fiber in the garment and textile industry this year, the price of autumn and winter clothing this year has increased by nearly 20% compared with previous years. “The continuous rise in the price of raw materials in the clothing market can be said to be the main reason for the increase in clothing prices this autumn and winter, and it is also an inevitable reflection of the apparel market.” Paying the store manager said.

Reporters visited the clothing market survey and found that the price of brand clothing rose. Yesterday, the reporter called the Zhengzhou Municipal Price Bureau, according to the relevant person in charge of the office of a Li Xing: recent home textiles, clothing prices and domestic cotton and other clothing raw material prices There is an inevitable link between the sharp fluctuations. Although the country's new cotton has been generally listed, but due to weather reasons, cotton production cuts, and cotton farmers reluctant to sell and part of the businessman speculation and other comprehensive reasons, leading to cotton and other clothing raw materials prices continue to rise. Taking carded cotton as an example, as early as last October, the price per ton of carded cotton was still between 1.8 and 19,000 yuan, and it has now risen to 35,000 yuan per ton, an increase of nearly 50%.

“So, the rise in apparel prices is a result of self-regulation based on the laws of market value. It is not something that our price bureau can control. We are also helpless to this phenomenon.” The official said at last.

Price advantage: "Shanzhai version" quietly popular network "Now the brand clothing is not the middle-income class of white-collar workers can afford it, I now visit the store's main purpose is to 'try on', find the right to write down the brand And models, and then search for similar products on Taobao, although most of them are 'shanzhai version' but it can save a lot of money.Nuo, you see I'm trying on this price of more than 800 women's fashion little windbreaker, High imitation of the Internet will sell up to 300 yuan." In Dehua pedestrian street Kama clothing store, is trying on clothes Ms. Liu told reporters that she has basically not more than a year's time is not in the mall to buy brand clothing, and online shopping trends Clothing is already the main way for Ms. Liu to spend on clothing, and her sisters are also familiar with this. Most of them have become Taobao.

"Everyday is changing every day, it's not worth it to buy authentic clothes at high prices. Besides, a bit of a decent brand is now worth a thousand dollars. It is not affordable for most white-collar workers." Talking on Taobao Shop sales "cottage version" of clothing, "Yan Zi Yizhuang," the manager of Ms. Wang and the reporter through the QQ communication was unusually talkative. "After the end of the Spring Festival Gala this year, the pink coat of the actor Niu Li has become the focus of many netizens' comments. So I went into a batch of high-fidelity versions and signed the 'Niu Li Spring Night Coats Hot Sale' signboard. The price of 398 was not expected to sell so well, the highest one day exceeded 100 sales records, and this year the movie “Dula Lala's promotion” hit the red one worn by Xu Jinglei in the play this summer. The imitation version of the dress also made me make a small fortune... "According to Ms. Wang, the current "cottage version" of clothing is very popular on the Internet, her customer base is basically locked between 18 and 30 students and White-collar workers, whose clothes are mainly imitations of branded clothes worn by stars in domestic and international hit TV dramas, have prices ranging from a few hundred yuan to a few tens of yuan according to high imitation and low imitation ranks.

Consumers Association reminds: online shopping clothing quality is worrying consumer shopping must be cautious "At present, online shopping clothing has developed into a popular trend, it brings convenience to our lives, save money at the same time, its quality issues can not be ignored. Recently, there has been a certain proportion of complaints in textiles and clothing related to online shopping apparel. According to the staff of the complaints and reporting center of the Consumers Association of Zhengzhou City, with the increasing popularity of online shopping, the number of online shopping apparel complaints has also increased. In particular, branded imitation clothing, the main complaints are mainly inconsistent with the sample of the physical and network promotional pictures, as well as clothing shrink, fade, off line and so on.

In view of this, the staff reminded the majority of Taobao customers to buy clothing online, we must choose a high degree of credibility, good credit rating, the best franchises or authorized stores, and when buying to refer to see other Taobao customers for businesses Comments, and at the same time carefully review the details on the promotional map, and ask the seller for invoices and quality warranty cards; when signing for the purchase, they must also check on-site whether the style, color, and quality of the clothing are different from those on the Internet. If the conditions permit, it is best to try on it. If it is different from discovery or propaganda, or refuse to sign for improper fit, in addition, if you find quality problems such as shrinking and fading in the process of use, you must be the first time in Taobao. Complaints on the Internet, if not handled in a timely and reasonable manner, must go further to the relevant departments to safeguard their rights and try to safeguard their own legitimate rights and interests.