SN light luxury women: prices do not go "high cold fan," ROCK over the hotel line

The traditional hotel line store, because of its special location and environment, faces higher consumer groups than SHOPPING MALL and Pedestrian Street and places higher requirements on product price and quality. There is no doubt that the guests who settled in the hotel have more powerful consumer power, but the price difference with the big-name ones is a bottleneck for the performance and development of the hotel's on-line stores. In addition to special emergencies and the use of the principle of proximity, the face of the same price, the big-name first-line is undoubtedly a better choice!

Shantou Dihao shop

In fact, the hotel line stores have great potential for development. The key point is how to use a new development model to tap the treasure of this fertile soil. As a fast-fashion brand, SN, through the main line of “fast, easy, accurate” with touchable prices and ingenuity, quickly consolidated its core competitiveness. The so-called fast, on the new fast, to the store fast, new products from design to market, this cycle is less than 15 days, because behind the backing of the supply chain, so that SN is better than other brands of reaction speed. Alas, rational prices are driven by fast fashion. On the basis of maintaining the same quality as the quality of other hotel line boutiques, the price of SN is obviously more lovely and lovely. This is a fatal blow to hotel line stores, and it is also SN. The winning weapon that can divide the hotel traffic and consumption. Quasi, SN has set up popular information stations in Hong Kong, South Korea, and other places, and it is able to obtain popular information and accurately capture fashion trends. Higher quality, more stylish, and cheaper, destined to SN in the hotel line can shine, so that the brand to take the traditional hotel line is overshadowed.

Guangzhou Kairongdu shop

Chenghai Garden Shop

High quality and low price are the strategic core of SN hotel line. From Chenghai Garden Hotel, Guangzhou Kairongdu Hotel, Shantou Dihao Hotel, SN has successively settled in domestic four-star and five-star luxury hotels. It turns out that SN is apart from other shopping malls. In addition, the characteristic street line of the hotel, which was opened in the street, was correct and successful. It had won sales of 10,760 yuan on a single day, and the record was constantly refreshing and self-surpassing. In the future, SN will take a point and face, left-handed traditional storefronts, and right-hand hotel line stores, to create the perfect wardrobe for urban fashion women!

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